Sunday 10 October 2021

Custom Gift Boxes: Elevating the Customer Experience

Aesthetics and visually attractive elements have always been a huge part of marketing for any brand or business. In the age of online shopping, Etsy stores, and online pop-up boutiques there has never been a time where marketing is so important. Custom packaging is something people may overlook, but it can be something that leaves a profound effect on consumers. Plain brown boxes are very boring and impersonable. They send the message that this package is one in hundreds that were sent out and we just want to get the job done as quickly and efficiently as possible. 



Now a days consumers want an experience when they receive their products. They want something that they can post to social media. Using custom packaging for your brand gives the consumer a visually pleasing presentation. This also promotes your brand before the package is even open. There are so many ways to customize your packaging to elevate the experience of your customers. Mailer boxes can be designed in many ways, and they are easy to pack and send out. Adding designs and logos makes the package stand out. 



Designs and logos can also be added to the inside of the box, making the “opening” of the box a fun experience. These boxes can also be stuffed with products and leave room for fun ways to thank you customer for their purchase. Adding stickers, cards, thank you notes, or even small bonus gifts are all ways to add to the experience of your customer. These tactics also promote word of mouth marketing. When your customer receives their package from you and they don’t want to throw it away, you have accomplished an elevated customer experience. 


Smooth and hard packaging is another option when packing your products. Harder and more rigid packaging can give the high-quality effect to your products. Some of the largest high end fashion brands in the world use very minimal design on their packaging but ensure the packaging itself is sleek and high quality. This becomes linked to the quality of the product. Most people can identify high end packaging when they see it and immediately know the brand. Hard, sleek cases can be used for various products, and most people will never get rid of this packaging. It can be used for other things, or customers will keep their items stored in this original packaging. This is also an excellent way to re-market your brand over and over because every time your customer pulls out this packaging, your brand is being exposed over and over. 



Packaging is the first thing consumers see when they receive your products. Making a good first impression will always be important in any business. More importantly, if you can make unpackaging your products a memorable experience, you will get repeat customers. Those customers will share your products with friends and post them on social media, and the marketing will do itself. Packaging may be overlooked by some, but the smartest brands know that the packaging is the first step in elevating the customer experience. 



Tuesday 2 July 2019

How to Throw a Party

Do you like hosting people in your home? I have always had a huge affinity for parties. Ever since I was little, birthday parties were like the coolest things to me. I would absolutely love getting invited over to my friends birthday parties and getting to keep all sorts of candy boxes and goody bags. As I have transitioned into my adult life, I have continued to really love hosting parties and gatherings. There is something about having people over in your space that is truly rewarding and enjoyable. Plus, everyone loves the guy that is willing to invite them over to their house and put on a night of entertainment for them. From my personal experience, throwing a party can be one of the most enjoyable experiences or one of the most stressful experiences. It is true that, while I love hosting people over at my place, it can be stressful to see people all up in your kitchen, living room, and bathroom all at the same time. I have definitely had moments of pure panic as I’ve watched a friend spill an entire glass of wine on my 4000 dollar living room couch. Why do I have a 4000 dollar couch in my living room? Because I’m very well off.


Well, if you are planning on throwing a party or hosting some sort of gathering at your place in the near future, then I am able to give you some tips and tricks that can help you throw a more successful party and can also alleviate some of the stress that you might feel. I’m here to help you throw an absolute banger of a party, and I know you can learn something in this article. The first thing you are going to want to think about is music. Now I use Spotify because I believe it is superior to every other form of music streaming software, but I guess this is more up to your discretion. Anyways, create a public playlist on Spotify (or whatever streaming service you use) and share it with your friends and family that will be invited to the party. Then people can put their own music that they want to hear on the playlist and there won’t be as much pressure on you to create a playlist that will suit everyone’s specific tastes and preferences.



Another big problem with throwing parties is that it can get pretty loud. If you live in some sort of apartment complex, this can become even more of an issue. I would suggest letting your neighbors know in advance that you will be having some people over and that it might get a little noisey. They’ll be way more tolerant of a little noise for sure!




The final tip I have for you is to find some people to stay afterwards to help you clean up. Even better if you can get everyone to help in, but it works best just to ask a few people in advance (maybe some of your closest friends) to stay and help you pick up abandoned drinks, cups, snacks, candy boxes, and other sorts of things. Way less work for you! And be sure to recycle things that can be recycled, like cardboard candy boxes or snacks trays, and definitely bottles or cans.


Wednesday 18 July 2018

Bespoke E-Commerce Packaging To Attract More Customers

Bespoke e-commerce packaging is one of the options you can consider if you want to make more sales. If you are an e-commerce business, you have to be ready to grab every opportunity you can to stand out and gain an advantage.


Today, customers care about brands more than ever. They want to know brand stories they can share with others. That is why e-commerce businesses are realizing the importance of bespoke packaging designs.

E-commerce packaging is not just about using a cardboard box to package your products. It can help you represent your values, message, and creativity. Below, we will discuss some design elements you should consider when creating a bespoke e-commerce packaging design. It is all about making the right choices to attract more customers and enhance profits.

Choosing the right images

People want to look at meaningful and interesting designs. When it comes to designing product packaging, you can add your business logo, but that’s not everything that can attract more customers. You have to use other imagery that represents your business. That is why it is necessary to take some time to design images that are right for your brand.

Considering the right colors

One of the most powerful marketing tools is the right color combination on your product packaging and other advertising mediums. While designing your e-commerce packaging, make sure to take some time to decide colors to use. Finding the right palette can attract your audience in the best possible way. It can help convey your company values effectively.

De-cluttering e-commerce packaging

Cluttering e-commerce packaging is one of the gravest mistakes sometimes. Cramming too much unnecessary void-fill in packaging boxes will do more harm than good to your business. With minimalism becoming a more popular concept, it has become necessary to use void-fill in an amount that is necessary to ensure your product safety. This practice will present your brand as a more responsible business that believes in applying careful calculations and measurements.

A de-cluttered packaging design makes the product look luxurious without adding too many bold colors and sparkles. You can look at the iPhone packaging. Apple doesn’t use too many colors. Yet, it manages to make its products stand out in a crowd of other products.

Reusability

E-commerce packaging also up for another task: reusability. With the number of products being shipped to consumers increasing exponentially, companies have to make sure that their packaging materials do not contribute to overfilling landfills. Since today’s consumer is also more aware of the environmental impact of packaging wastes, you cannot take any chances with low-quality product packaging. High-quality packaging materials remain fit for reuse, which can help reduce the amount of packaging heading to landfills and recycling units. You can also develop product packaging in a specific way to make it contribute to the home organization or other household purposes. That will make your brand an even more preferable service among your customers.

If you are convinced about using bespoke product packaging for your e-commerce products, the best way is to speak to your packaging vendor to know practical solutions.

Wednesday 13 June 2018

Using Bakery Boxes

 If you’re someone that’s struggling to figure out the best way to improve the packaging, you’re not alone.

Bakeries want to attract customers, and they offer a lot of different foods to them. Bakery boxes offer a lot of great varieties and advantages to those that use them.

They’re great for packing all sorts of foods in the proper manner, while also making it look aesthetic as well. The printing within this is so real for this, that you can offer a personalized box from a bakery. 

If you’re someone that does run a bakery itself, it also helps you as a brand. If you’re someone that does facilitate with customers to offer the best quality packaging, you can also get these customs too, in order to boost trust and excitement.  They can help with sales, and offer better, more successful deliveries too.



Lots to choose from 

There are a ton of different varieties for you to choose from.

You can get them for different items including macarons, cakes, cupcakes, donuts, pastries, and even small cookies or large cookies.  Custom packaging fills this demand, and there are a lot of different ways to get the demands filled for the customers.  You’ll be able to show off the cookies and cakes that you enjoy, and really enhance the packaging experience that you wish to have with your bakery. 

Cookie Boxes 

Did you know that there are now cookie boxes that you can get? 

They’re great too, because they offer a seal to improve the freshness. People want a cookie that’s yummy and perfectly crunchy. People love them, and they’re a great snack for any sort of experience.  But a lot of people want a cookie that’s crunchy and fresh, and if it gets too hard, it definitely ruins the experience.



Bakery boxes, especially ones made for cookies are great for providing protection from the messiness and soggy nature that sometimes happens.  This is great for proper preservation.

You can also get them in box bag shapes, so it’s able to be sealed perfectly. When you’re done, you can close it, and then, when you’re ready to open them, you can do so. This will keep them as fresh as they can be, for a lot of great and yummy ventures. 

Cake Boxes 

Another snack item that people do get from bakeries are cakes. Cakes are available for all sorts of events. Whether it’s a birthday, a wedding, or even a graduation or different type of shower that happens, they’re used as the center point of many things.

Cakes also come in a huge amount of shapes and sizes. Cake boxes are vital, since they’re available for a lot of different types of items. When you do get a customizable cake box though, you’re getting one that fits the needs of your item. From large-scale wedding cakes, to even little mini cupcakes and muffins that are put in a gable box, there are a lot of great packaging to use. And plus, you’ll be able to make it easier for you than before.



For large boxes, you can get the wedding cake boxes that can be opened up on four sides, so you don’t have to worry about spilling the cake when it’s time to put it out.

Cakes, cupcakes, cookies, whatever it is, are great for all sorts of events. Having the proper bakery boxes that are personalized and customized will help with enhancing the experience, making it better for you than ever before, and it can certainly excite customers of all ages that come in and get these dessert treats.


Friday 8 June 2018

Reasons To Choose Eco-Friendly E-Commerce Packaging

Packaging that tends to cause no harm to the environment is known as eco-friendly packaging. Recently, people and brands have become more aware of carbon footprint and its impact on the environment. This concern bothers everyone with an eco-conscious mindset.


In recent years, e-commerce businesses have focused more on replacing traditional packaging materials with eco-friendly ones. It will be worth discussing the reasons for this shift in e-commerce packaging strategies.

Telling that you are a conscious brand

Consumers tend to side with companies that care for the environment. They have started doing everything in their everyday lives to remain committed to the green movement. In such a scenario, it has become necessary for brands to look for ways to take part in this movement and demonstrate they are eco-conscious.

The most important characteristic of eco-friendly e-commerce packaging is that it biodegrades or naturally decomposes. Using such packaging solutions is the best thing you can do to tell your customers that you are a responsible brand.


Eco-friendly packaging to expand your customer base

With people becoming more eco-conscious, it’s a no-brainer that they will be swayed into buying your products if you stick to eco-friendly practices while manufacturing and packaging your products. Packaging is particularly a critical factor because it shows your commitment to helping save the environment. As a result, your customers will be more interested in buying your products instead of going somewhere else.

Staying ahead of the competition

While there are many reasons to shift to eco-friendly packaging, not all businesses can comply. Most of them are bringing this change quite gradually, which could mean good news for your business. You can be a little quick to replace traditional e-commerce packaging with eco-friendly ones. This way, you will be able to start selling more units compared to the businesses that are yet to deploy eco-friendly packaging measures. It can give you a clear edge over your competitors.

Reducing transportation costs

While the upfront costs of eco-friendly packaging seem more than those of traditional packaging materials, they can benefit your business bottom line. While comparing the price of plastic and eco-friendly packaging materials, you will undoubtedly be inclined to choose plastic. However, using eco-friendly packaging materials can help save shipping costs significantly. These materials are sturdier, more cushioning, and more lightweight, meaning that you will be able to ship more units in a truck or shipment. That way, you will save a significant amount of money.

Reducing your carbon footprint

When it comes to analyzing the environmental impact of any packaging material, we have to take several factors into the account. Those factors include the manufacturing process, transportation, application, and disposal. The carbon footprint of plastic and other traditional non-eco-friendly packaging materials is larger compared to eco-friendly ones. By using eco-friendly packaging materials, you aim at reducing the amount of carbon dioxide emissions. The fact of the matter is that cardboard and bamboo may suck excess carbon dioxide from the atmosphere.

Using eco-friendly packaging materials not only benefits the environment but also your business bottom line. You may want to discuss your options with a packaging vendor.

Wednesday 15 November 2017

Your Best Five Stretching Wrapping Queries

Do you want to broaden the understanding of such a sort of stretchable clip? Would you like to answer additional remaining inquiries about the content? Okay, 2 horrible metaphors straight away are indeed a bit excessive, and don't ever stress, the remainder of the piece is considerably superior beyond the comedic abilities!

Stretching wrapping (sometimes referred to simply as stretched wraps) is indeed a common form of the adaptable packaged component just on the marketplace. Many industries utilize stretched material to provide this information and confine shipments. And which form of stretched material is best for oneself? 

How would be responses to other critical concerns that must consider when buying a product? The post would highlight the best five stretched film concerns as well as provide comprehensive answers to every one of them. One would be prepared to choose whatever kind of stretched material is best for both reader plus company requirements using the knowledge at this point.

But what were the Best five Stretching Wrap FAQs? 

Do you use stretched material to bandage the legs? I'm joking! Perhaps I should not leave my daily work after all. Okay, sufficient among these illogical efforts at comedy; let's just get back to work! Here, we'll go through the five best potentiality concerns so you can be willing to purchase the right kind of material.

And what’s the Connection Among Casting & Blowing Clothing That fits?



Stretching tapes are commonly categorized into 2 classifications. Casting stretched material as well as blowing stretched wrapping are examples of such types. Every one of these flicks is described in detail further down. And with details available, customers would be allowed to select the wraps that most match their requirements.

  • Stretching Materials for Casting

Casting stretched series is directed by the use of a mass production process called casting extruded. The method involves continuously shoving substrates with strong manipulated easily within a flattened perish and move on a cooled roller. Its width (and gauge) of films is determined by just how quickly the molding roller removes the polymer from casting.

  • Stretching's film Blowing

 Blowing stretching materials are simply thrown into shape using a technique called blowing extruded. The process uses plastic melting that is forced thru a round split blade. That, in return, causes the creation of delicate tubes. Following that, steam is pumped into the tubing, causing the air pressure contained to expand the pipe to the required diameter. This pipe then is topped with an oxygen ring, which is blasted onto the substance to chill it. Thermal chilling of a foundation offers blasted fabric greater durability & significantly more elasticity than conventional covers.



And that's preferable for stretched wrapping, casting, or blowing wraps?

This casting movie manufacturing technique almost always leads to higher stretching material with a much more consistent width & greater adhesion uniformity. Expanded stretched materials, on the other hand, are more rip-resistant. Therefore, if you want to as an item that is much more prone to shred the material, blowing sheets are indeed a preferred idea.


Sunday 2 July 2017

Baking Tips For Even The Dumbest Person

Have you been trying to bake lately? Many people attempted to pick up baking as a hobby during the last year in response to being locked in their homes for an extended period of time. People all over the world were on the hunt for new hobbies, and baking seemed to be an easy one that many people tried to take on. However, most people who tried to tackle making baked goods ran into the problem that most people do; baking is actually harder than what most people think. Sure, your average person can buy a simple box of brownie mix at the store and bake mediocre brownies in about an hour - I’m not talking about that kind of baking though. I’m talking about intricate, detailed, made from scratch, delectable baking that takes years of honing and patience in order to perfect. Sounds like too much for you? Well I have some good news for you. I am willing to impart my mound of baking knowledge onto you through this brief article. So sit back and relax while I give you some tips and tricks that you need to know if you want to start baking. 


The first tip I have for you is about cookies. Yes, cookies are probably the most widely attempted bake for many novice bakers, because they are relatively simple to bake and to whip up. Cookies are nice because they can get as complex or as straightforward as you desire, but it definitely takes some skill and patience to get good at baking cookies. The tip I have for you involves the actual bake of the cookies themselves. Most people struggle with finding the right time to pull their cookies out of the oven, and different websites and internet sources will tell you differently. My personal method is to always wait for the ends of the cookies to start slightly browning. When the edge of the cookie touching the pan is slowly picking up a nice golden brown color, they are ready to come out. Don’t wait any longer or those things will be burnt and you will just have committed the equivalent of a war crime in the baking world. 



The other thing to keep in mind when baking is that baking can be very wasteful. Depending on the ingredients you’re using, you could end up throwing a lot of unused stuff away. In addition to this, millions of trash and garbage is produced every year by people baking in their homes and throwing away packaging and the like. Do your best to be environmentally conscious about what you are using when you bake, and try your best to recycle things like candy boxes, bottles, and other things like that. Honestly, if you aren’t already recycling your candy boxes, you may as well not get into baking at all. We don’t want you around in our community if you aren’t taking care of the planet.




A final tip I have for you is that if you are making muffins or cupcakes, it can be super helpful to use an ice cream scoop to dish out perfect proportions into each little muffin tin or whatever. This means that you muffins and cupcakes will be more even and you don’t have to worry about being “that friend” that can’t even make a simple cupcake without screwing it all up.


Custom Gift Boxes: Elevating the Customer Experience

Aesthetics and visually attractive elements have always been a huge part of marketing for any brand or business. In the age of online shoppi...